40 Rules for Internet Business Success by Matthew Paulson.
My husband recommended that I read this book because I am trying to create an Internet Business so I can work from home and spend more time with my daughter before she graduates from high school, buys an RV and hits the road.
First I have to say that I highly recommend this book to anyone considering starting an Internet business. So often I hear stories of what seems like overnight successes, but truth is those are either myths or miracles. Starting any kind of business takes a great idea and a lot of hard work.
Matthew makes it easy for you to get a good handle on what is involved. His book is broken up into four sections: Developing Yourself, Building Your Business, Running Your Business, and Growing Your Business. He also provides links to Audio Interviews, recommended books and podcasts and if that is enough to whet your appetite, he includes 40 online business ideas for you to consider.
Each of the four sections is broken down into 10 rules – the sections are succinct and useful. He gives enough explanation in easy to understand language (no techno babble here) to really get you started. At the end of each section, he sums it up with action points.
I appreciate that Matthew took the time to share his experiences and ideas and the work that he put into this book to make it a very useful resource. Check it out – you’ll be glad you did!